 SAN DIEGO, Sept. 9, 2008 — Sony is introducing its full-frame ? (alpha) DSLR-A900 camera, aimed at serious photo enthusiasts looking for traditional SLR performance with the added benefits of digital photography.
It is designed to deliver ultra-fine picture quality with the world’s highest resolution, 24.6-megapixel, 35 mm full-frame CMOS sensor and fast image processing with a new dual BIONZ® processing engines. The camera is also the first to have a body-integrated image stabilization system for a full-frame sensor with Sony’s SteadyShot® Inside anti-shake system.
One look at the camera’s distinctive pentaprism and nostalgic body design will evoke its full-frame optical performance. It features a bright, clear optical viewfinder with 100% field of view coverage that would impress even film photography loyalists.
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 SAN DIEGO, Aug. 28, 2008 – Sony is adding high-definition movie recording to its digital camera line with the introduction of the Cyber-shot® DSC-T500 model.
This 10-megapixel camera features wide and full-screen 720p movie recording at 30 frames per second in fine, standard and VGA recording modes. This resolution is three times higher than standard-definition movies.
The movie function is based on the MPEG4 AVC/H.264 codec for video compression and stereo audio. Benefits of the format include high-quality video as well as small file sizes that are easy to download, upload and share.
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 SAN DIEGO, Aug. 6, 2008 – Sony is making the grade with the introduction of the stylish Cyber-shot® DSC-T700 and DSC-T77 digital cameras with “intelligent” shooting functions.
The 10-megapixel T77 camera is Sony’s thinnest model at less than 5/8 of an inch with a 3-inch, 16 x 9 touch panel LCD screen. It features updated intelligent scene recognition technology, Smile Shutter™ and face detection technologies with child and adult priority, as well as high sensitivity shooting (up to ISO 3200), eleven scene modes, and in-camera image management.
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